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– Nelson Mandela

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The article by Jeff Stein about the reduced food stamp benefits in Puerto Rico is quite unfortunate and heart breaking. In September of 2017, Hurricane Maria struck Puerto Rico and the Virgin Islands...

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Truckload operations is an element in logistics and transportation which can be optimized if there is the utilization of third party logistics (3PL). This is because routing operations can be made bet...

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Q There are many theories that deal with Risk Communication. Before diving into the theories I would like to address what is Risk Communication. Risk communication is the exchange of words or communicating between experts when the mass is facing the threat of economic well-being or social well-being. These theories also help in developing communication quality and strategies. The most popular theory that handles the Risk Communication is the CERC Model.

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The CERC Model Theory: There are actually various steps in CERC model. They are Pre-Crisis, Initial, Maintenance, Resolution and Evaluation. I would like to explain few aspects in regard to the popular CERC model. In the pre-crisis stage, it is important to prepare for the crisis, develop the consensus and finally recommendations that can contribute towards the development of feasible and effective action plans.